Deck stacked in favor of Parkersburg News and Sentinel subscribers Tuesday
PARKERSBURG — Tuesday’s home delivery to subscribers of The Parkersburg News and Sentinel and The Marietta Times will be a bit heavier than usual.
Boxed decks of playing cards featuring an advertiser on each card are being inserted in each paper. The cards are not available in the street boxes, retail locations or at newspaper offices.
It’s home delivery only, according to Ann Troutman, advertising director of The News and Sentinel, who added some advertisers took two cards.
“It’s a nice, portable product you don’t have to plug in,” she said. “It will be great for family activities and game night. It’s good for keepsakes or a way to pass some time with friends.”
“We’re excited to offer our home delivery customers added value to their subscription Tuesday,” said News and Sentinel and Times circulation director Joe Tranquill. “All customers who normally receive home deliveries will get the advertiser playing cards. This being said, it’s not too late for Sunday-only frequency subscribers, customers who buy from a retail or vending location, to call for daily home delivery.”
Tranquill said the circulation department “needs to be contacted no later than noon Monday to ensure delivery Tuesday,” he said. “It takes about a minute to make the subscription change. Both circulation departments can be reached at 304-485-1891 and will be open from 7 a.m.-noon (today) and at 8 a.m. Monday.”
“The advertisers were very receptive to the idea of the playing card ideas,” said Troutman. “People will use the cards over and over. It was part of the ‘Stack the Deck’ promotion reinforcement the papers concluded in July which had playing cards appearing throughout the paper in advertising.”